GARRARD - Christmas ADV

Designed for Garrard's holiday campaign in collaboration with Reveland, the concept centers on delicate wonder and effortless elegance. The digital butterfly acts as a poetic visual element, drifting naturally through the frame to evoke warmth and quiet luxury. The focus was on achieving organic, graceful motion that harmonizes with the brand's aesthetic narrative, transforming a technical visual effect into an immersive, emotive detail.

• Camera Tracking: Matchmoving and camera solve handled in PFTrack to align the 3D space with the live plate.
• 3D Animation & FX: Asset modeling, procedural rigging, texturing, and flight dynamics executed in SideFX Houdini.
• Compositing: Multi-pass integration in Nuke, including grain management, depth grading, edge blending, and realistic lighting integration.